SENIOR ART DIRECTOR & CREATIVE
DRIVEN BY CRAFT, CULTURE & IMAGINATION


WHO AM I?

Hey ✌🏾 I’m Rianna Osanwuta, a London-based Senior Art Director with a design background and over 10 years’ experience leading creative across beauty, fashion, entertainment and lifestyle.

My work spans branding and identity, social-first content to 360 integrated campaigns, combining strong visual craft with a strategic, culturally-informed approach.

My aesthetic approach is marked by a distinctive sense of play, always striving to inject fun into functional creative. I have a keen interest in all aspects of visual communication, and am particularly intrigued by the influence of aesthetics, past and present, on popular culture and current trends.

Driven by a passion for cultural relevance, I aim to create work with genuine impact and an original, ownable point of view. Whether crafting brand stories or designing an app, I am dedicated to producing work that resonates and stands out.

Selected clients: Dove · Ben & Jerry’s · Pinterest · Shea Moisture · Nike · Amazon Music · NYX Cosmetics · Gymbox · Sofas & Stuff · Audemars Piguet · Chivas Regal · MINI · IONOS · The Body Shop · Converse · Nissan

Previously: Not Actual Size · Laundry Service (part of Wasserman) · The Stack World and Beautystack · Studio La Plage · That Lot · Stylist Magazine · Chime Communications

LinkedIn: View here


WHAT DO I DO?

Art Direction


Integrated Campaigns


Branding and Identity


Social and Content



Creative Direction

Digital and Experiential


WHAT AM I INTO?
Collage of women and makeup-related images, including women singing, posing, applying makeup, and discussing trends and cultural topics.

On/Offline behaviour and niche communities.

Collage of various photos of people, mostly women, in fashionable outfits at different locations, including parties, outdoor settings, and indoor spaces.

The 2000s